Digital Dealer News

Google has done a 180 on its decision to remove "Reviews from the web".  Just over the weekend (I can't confirm when it was changed) we noticed they are BACK.  For those of you that don't recall, Google would display...

Facebook Lead Ads, a simple way to sign up for your offers & promotions from anywhere. With people spending more and more time on their mobile device, it becomes increasingly harder to get leads from your website. It's cumbersome to start...

This has come up several times over the last couple of weeks, and I'd like to take a few minutes to help everyone address this problem. Your Google Analytics numbers are wrong, some are higher, some are lower. Your bounce rate will be higher than...

Often when speaking and dealing with agencies, dealers (rightfully so) are always focused on the fees associated with managing their advertising. Unfortunately this doesn't paint the real picture of how much it costs the dealership. There is a hidden cost that...