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There is an extensive amount of information available when measuring online advertising performance.  But when it comes to Facebook, most people are measuring the wrong numbers and making misinformed decisions. We manage a lot of Facebook advertising every month ...

Ads are coming to Facebook Messenger according to an announcement by Facebook on Tuesday. Facebook has been testing ads, within Messenger, in Australia and Thailand in a beta.   After a successful test, they will be expanding the beta further. This will be...

We recently completed a case study with one of our dealers Agincourt Mazda.   Agincourt wanting to cut down on the pricey subprime credit app leads from lead vendors in Canada, they looked to us to help lower their CPL...

Facebook Lead Ads, a simple way to sign up for your offers & promotions from anywhere. With people spending more and more time on their mobile device, it becomes increasingly harder to get leads from your website. It's cumbersome to start...